Build a Better Business by Strengthening the Partnership Behind It

A free 90-minute session for entrepreneurial couples — whether you run the business together or one of you simply feels the impact daily. Learn the habits that reduce friction and strengthen both your relationship and your business.

Be first to know when the next session opens.

Backed by 20+ years of research | Delivered by TEDx speakers (3.5M+ views) | Trusted by global organisations

Running a Business as a Couple Can Be Powerful — and Pressure-Filled

Entrepreneurship brings energy, freedom and possibility. But it also brings intensity, uncertainty and stress — and when you’re sharing life with someone who’s either in the business with you or directly affected by it, those pressures don’t stay at work.

 

Many couples find themselves juggling:

These are not signs of a failing relationship — they’re signs of overloaded habits struggling under entrepreneurial pressure.

When relationship friction is ignored, the ripple effects hit decisions, resilience and growth.

1 in 3 UK family businesses are couple-run, yet few have tools to protect both their business and their bond.

Imagine if you could…

These aren’t personality traits — they’re skills. And any couple can learn them.

Your First Step: The Build & Bond™ Discovery Session

A practical, energising, 90-minute online session designed for entrepreneurial couples who want less friction — and more focus, clarity and connection.

 

This is your entry point to understanding how entrepreneurial pressure shapes your relationship — and what you can do to transform it.

 

You will:

  • Learn The 4 Habits® that most reliably strengthen entrepreneurial partnerships

  • Identify your current relationship dynamics under business pressure

  • Gain tools you can apply immediately — no fluff, no therapy-style language

  • Build shared language for better communication and decision-making

  • Understand the path to deeper support if you choose to continue

 

No theory. No therapy. Just practical relational tools tailored for entrepreneurial life.

This session is free, because we want you to experience the value firsthand before making any decisions.

Ready to see how this works in practice?

Meet Your Hosts — Dr. Andrea & Jon Taylor-Cummings

We get it — because we’ve lived it.

 

We started our first business together over 30 years ago and have led several ventures side-by-side since. We know what it feels like to juggle deadlines, decisions, financial pressure and family life — and how easily the relationship can get squeezed in the process.

 

Today we’re internationally recognised relationship educators and TEDx speakers (3.5M+ views), and co-founders of The 4 Habits Institute®. For decades we’ve helped founders, leaders and couples build the relational intelligence that drives trust, resilience and high performance.

 

Our work has been featured in The Times, Daily Mail, Woman & Home and more.

 

But our deepest passion is helping entrepreneurial couples — like we once were — build thriving partnerships that strengthen both the relationship and the business.

 

We’d love to help you do the same.

A couple sit side by side at a kitchen table smiling and making notes.

This session is perfect for you if:

  • You run a business together or one of you works in the business and the other feels the impact
  • You’re committed to each other and to the business
  • You want fewer friction points and more alignment
  • You value growth — personally, professionally and relationally

Note: This session is not designed for couples who are in crisis or seeking therapeutic intervention.

The 4 Habits® Framework

We first shared The 4 Habits® publicly in our 2019 TEDx talk (now viewed more than 3.5 million times), where we distilled decades of research and lived experience into four simple, observable behaviours that transform partnership dynamics.

These habits now sit at the heart of every high-performing entrepreneurial couple we’ve coached.

  • Habit 1 — Communicate Positively

    Upgrade everyday interactions to reduce stress and boost collaboration.

  • Habit 2 — Handle Conflict Constructively

    Stop unhelpful patterns and resolve issues without emotional residue.

  • Habit 3 — Negotiate Expectations

    Align on roles, goals and boundaries to prevent resentment and overwhelm.

  • Habit 4 — Build Emotional Connection

    Protect the partnership that fuels everything else.

These habits underpin every high-performing entrepreneurial couple we’ve coached.

(You’ll receive a link to our TEDx talk when you join the waitlist.)

Next Step After the Session: Your Fit & Focus™ Call

If you want personalised guidance, you can book a complimentary Fit & Focus™ Session — a 45-minute clarity call where we explore:

 

  • Your business dynamics

  • Your relational strengths + pressure points

  • Your goals for the next 12 months

  • Whether the Entrepreneurial RQ™ Programme is the right next step

There’s no pressure and no hard sell — just clarity.

Before the call, you’ll complete our Entrepreneurial RQ™ Scorecard so we can personalise your session.

We reserve Fit & Focus™ sessions for couples who are committed to growth and ready to explore deeper support.

 What Couples Are Saying

Join the Waitlist for the Next Build & Bond™ Session

  • Free 90-minute session
  • Limited places per cohort

  • Early access + priority booking

  • Bonus: The Entrepreneurial RQ™ Scorecard

Our next Discovery Session opens soon…

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